Fitmore Privacy Policy
Waitlist Stage
Last updated: September 29, 2025
1. Who we are
Fitmore B.V. (“Fitmore,” “we,” “us,” “our”) — an Amsterdam-based company building a U.S.-focused fitness instructor marketplace. Currently in pre-launch with waitlist open at fitmore.co.
2. What we collect
Contact data you provide: email address (required); name, city/region, services offered (e.g., boxing, yoga), and preferred profile handle (all optional)
Device/usage data: basic logs for security and performance (IP, user agent, pages viewed)
Cookies/analytics: we currently use Plausible Analytics (cookieless). If we enable analytics or non-essential cookies later, we'll update this Policy and our banner/notice
We do not collect sensitive personal information at this stage.
3. How we use it
Waitlist & updates: add you to the queue, send launch news, and invite you to try features
Service & security: operate the site, prevent abuse, and troubleshoot
Product insights: measure interest and plan our U.S. rollout (aggregate stats)
4. Our basis and your choices
For marketing emails: We rely on your consent. You can unsubscribe anytime using the link in our emails.
For site operations: We rely on legitimate interests to ensure security, prevent abuse, and perform basic analytics.
Your rights: You can request access, correction, export, or deletion of your data at any time (see Section 9).
5. Sharing & processors
We don't sell personal data or share it for behavioral advertising. During our waitlist stage, we use these vetted service providers:
• Email delivery: Resend (waitlist communications)
• Hosting & infrastructure: Vercel (website hosting)
• Database: Supabase (PostgreSQL database hosting)
• Analytics: Plausible (privacy-focused, cookieless analytics)
Note: When we launch the full platform, we'll update this policy to include additional services for features like authentication, payments, file uploads, and mapping. We'll notify you of any material changes.
We contractually require all processors to protect your data and use it only for our instructions.
6. International transfers
As an Amsterdam-based company using global cloud providers, your data may be processed in the EU and U.S. We use Standard Contractual Clauses and other approved safeguards for international transfers.
7. Retention
Waitlist data: Kept as long as you remain on the waitlist
Newsletter subscriptions: Kept until you unsubscribe from updates
Security logs: Up to 12 months (longer only if required for legal reasons)
After unsubscribing from emails, we retain your email address only to honor your preference. We delete or anonymize all other data when no longer needed.
8. Children
Our site is not intended for children under 13. We don't knowingly collect data from children. If you believe a child has provided data, please contact us for immediate deletion.
9. Your rights & how to use them
• Unsubscribe: Use the link in any of our emails (stops marketing emails but keeps your waitlist spot)
• Data requests: Email privacy@fitmore.co for access, correction, or export
• Complete deletion: Email privacy@fitmore.co to permanently remove all your data from our systems
• EU/UK residents: Full GDPR rights apply (access, erasure, portability, objection, restriction)
• Verification: We may ask for information to confirm your identity
Note: Unsubscribing only stops emails. For complete data deletion including waitlist removal, email privacy@fitmore.co. We'll process your request within 30 days.
10. California “Notice at Collection” (CPRA)
What we collect: Email addresses and basic website activity logs
Why: Waitlist management, site operations, security, and understanding interest
How long: See Section 7 above
Your California rights: Access, deletion, correction, and data portability
No sale or sharing: We don't sell your data or use it for cross-site advertising
11. Contact
Email: privacy@fitmore.co
Postal address for privacy requests:
Fitmore B.V.
Van Breestraat 110H
1071ZT Amsterdam, NL
12. Changes
We'll update this Policy as we evolve (see “Last updated” date). Material changes will be highlighted on this page.